As the music industry increasingly moves online, having a website is becoming essential for musicians and bands to promote their music, connect with fans, and sell merchandise and tickets. However, with so many website builders available, it can be challenging to determine which one is best suited for musicians and bands.
While subscription-based website builders like Wix and Squarespace may have large marketing budgets and are often advertised to musicians, they are not necessarily the best options. Instead, the most popular platform for building websites across the internet is WordPress.
Initially launched in 2003 as a blogging platform, WordPress has evolved into a comprehensive website building tool, which is now used by over 40% of all websites globally. It is free, open-source, and provides complete control over design and functionality, making it an ideal choice for musicians and bands.
To use WordPress, users must sign up for web hosting independently. This allows for greater flexibility and access to specialist music industry companies, such as Band Theme, that provide all the necessary tools to build a music website in one package, including hosting options.
WordPress’s flexibility makes it one of the best website builders for musicians. It offers thousands of themes, from free to premium, to customize the website’s appearance and functionality. Additionally, with tens of thousands of third-party plugins available, users can track visitors’ locations, sell merchandise and tickets for live shows, and perform other necessary functions.
There are a number of different music-specific WordPress themes to use when building a musician site on WordPress, but some are better than others (and although some are free, as is often the case with these things, you usually get what you pay for!). Bandtheme from The Creative Corporation (a full-scope design agency that specialises in the music industry and works with some of the top artists and labels in the world) provides a solution for musicians and bands by preloading theme designs with the best plugins for the music industry. This service is particularly helpful for beginners who may find it daunting to choose from the many plugins available on WordPress.
Compared to other popular website builders, WordPress has several advantages. For example, Wix templates can be challenging to switch between, making it difficult to change the website’s appearance. With WordPress, switching themes is much easier, and content can be easily transferred between them.
WordPress also allows for more customization options, making it easier to achieve the website’s desired functionality. Unlike subscription-based website builders, WordPress does not have restrictions on the number of pages or storage space, making it an ideal choice for large or complex websites.
In conclusion, WordPress is the best website builder for musicians and bands due to its flexibility, customization options, and overall popularity. It allows for complete control over design and functionality and offers thousands of themes and plugins to make the website unique and tailored to the needs of the music industry. While subscription-based website builders may be advertised more frequently, WordPress provides a better overall solution for musicians and bands looking to create a professional online presence.